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The Social Lawyer Show

Dec 21, 2018

Personality Branding is a foreign concept to most attorneys. This is true for most forms of marketing in the legal field. Attorneys simply do not have time to brand themselves, or take branding into consideration when operating their firm. Who can blame them?

Let’s face it, time is limited. However, branding is...

Dec 13, 2018

When we consider branding and balance, the focus should be on finding the right proportion of you relative to your narrowly defined audience. Spoiler alert - it’s not all about you. Though I see this running rampant on law firm website and online messaging! Your accolades, your recognition, your huge pre-court...

Dec 7, 2018

Here’s the takeaway and business lesson: And, this is also why I named this first of two episodes the “Branding and Spaghetti Toss” - in all we do you must prepare. Otherwise, what are we doing? Just tossing the spaghetti against the wall to see if it sticks! I’ve been guilty of this toss!

Have a marketing...